Senior Executive - Employer Branding

Godrej Industries Group • Full-time • Mumbai, IN • 2w ago

Campaign Execution
Assist the Manager in implementing employer branding campaigns across digital and offline channels.
Coordinate with internal stakeholders, creative agencies, and vendors to execute campaigns seamlessly.
Ensure campaign timelines, quality standards, and branding guidelines are met.
Content Development and Management
Develop content for social media, blogs, newsletters, and employee communication in alignment with the EVP.
Support in curating employee stories, testimonials, and event highlights.
Maintain a content calendar for consistent messaging across platforms.
Social Media Execution
Manage day-to-day posting, engagement, and monitoring on platforms like LinkedIn, Instagram, and Glassdoor.
Optimize posts for reach and engagement by leveraging analytics insights.
Respond to queries and engage with the online community in collaboration with HR.
Event Support
Assist in the planning and execution of internal and external employer branding events, such as employee engagement activities, recruitment drives, and campus programs.
Coordinate with photographers, videographers, and external vendors for event coverage.
Collaboration and Reporting
Work closely with the in-house creative recourses and creative agencies to ensure content aligns with branding goals.
Support the Manager in preparing campaign performance reports using data from social media and internal channels.
Provide inputs for improving campaigns based on feedback and analytics.

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