Godrej Properties Limited (GPL)

HO, Vikhroli, Mumbai

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Job Title: Manager - Employer Branding

Job Type: Permanent, Full-time

Function: HR – Employer Branding  

Business: Godrej Properties Limited

Location: Mumbai, India

About Godrej Industries Limited And Associate Companies (GILAC)

GILAC is a holding company of the Godrej Group. We have significant interests in consumer goods, real estate, agriculture, chemicals, and financial services through our subsidiary and associate companies, across 18 countries.

https://www.godrejindustries.com/

About Godrej Properties Limited (GPL)

Godrej Properties brings the Godrej Group philosophy of innovation, sustainability, and excellence to the real estate industry. Each Godrej Properties development combines the over 125-year legacy of excellence and trust with a commitment to cutting-edge design, technology and sustainability.

www.godrejproperties.com

About The Role

As the Manager - Employer Branding, you will lead the effort to position GPL as an employer of choice by crafting and executing innovative strategies that communicate our EVP to both internal and external audiences. You will work closely with HR, Marketing, and other teams to design campaigns, create content, and build a strong employer brand that reflects GPL’s purpose, values, and culture.

Key Responsibilities

Strategic Employer Branding
Conduct market research and benchmarking to position GPL competitively in the talent marketplace.
Develop and implement a strategic employer branding roadmap aligned with GPL’s EVP, purpose, and business goals.
Position GPL as a leader in the real estate industry for its inclusive culture, innovation, and employee-centric initiatives.
Collaborate with HR and leadership to design and deliver branding initiatives that resonate with current employees and prospective talent.
Content and Campaign Development
Conceptualize and lead employer branding campaigns across digital and offline platforms to attract, engage, and retain top talent.
Create compelling content, including employee stories, blogs, social media posts, and videos, to highlight GPL’s workplace culture.
Partner with creative agencies and internal teams to deliver high-quality, impactful branding assets.
Digital and Social Media Presence
Build and manage GPL’s employer branding presence on platforms like LinkedIn, Instagram, and Glassdoor.
Develop and maintain a content calendar to ensure consistent, engaging storytelling.
Monitor digital performance metrics to optimize campaign reach and effectiveness.
Internal Branding and Employee Engagement
Amplify internal initiatives such as OneGPL and milestones to foster a sense of pride and belonging among employees.
Support HR in promoting Learning & Development, DEI and Talent Management programs through creative communication.
Develop internal campaigns that align employees with GPL’s purpose and culture.
Metrics and Reporting
Track, measure, and report on the impact of employer branding initiatives using data-driven insights.

Continuously refine strategies to maximize ROI and achieve employer branding objectives.

Who are we looking for?

Education

Postgraduate degree/diploma from MICA or equivalent premier institutions in Marketing, Communications – Corporate Communications / Employer Branding or related fields.

Experience

3–4 years in branding, corporate communications, or employer branding.
Demonstrated ability to design and execute impactful campaigns across various platforms.

Skills

Exceptional storytelling and content creation abilities.
Proficiency in social media tools and platforms (e.g., LinkedIn, Instagram, Canva).
Strong project management skills with the ability to balance multiple priorities.
Analytical skills to track and optimize campaign performance.

What’s in it for you?

Be an equal parent

Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners

6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers
2 months paid leave for secondary caregivers
Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel

Coverage for childbirth and fertility treatment

No place for discrimination at Godrej

Gender-neutral anti-harassment policy

Same sex partner benefits at par with married spouses

Coverage for gender reassignment surgery and hormone replacement therapy

Get to be a part of Queers & Allies Employee Resource Group (ERG)

Community partnerships and advocacy

Persons with Disability (PwD) care

We Are Selfish About Your Wellness

Comprehensive health insurance plans, as well as accident coverage for you and your family, with top-up options

Elder care for those who might need to extend support to senior family members

Preventative healthcare support

Outpatient Department (OPD) coverage, including vaccinations, dental, vision, etc.

Uncapped sick leave

Flexible work options, including remote working and part-time work

Mental wellness and self-care programmes, resources and counselling

Celebrating wins, the Godrej Way

Structured recognition platforms for individual, team and business-level achievements

Digital and offline instant recognition platforms

An inclusive Godrej

Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And has been for over a century. It’s not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you.

We take pride in being an equal opportunities employer. We recognize merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, color, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members.

If this sounds like a role for you, apply now!

We look forward to meeting you.

Godrej Industries Group

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Manager - Employer Branding