At Verve, we make days! From Farmlevel to Streetlevel, our passionate and dedicated team is committed to delivering an exceptional coffee experience. Coffee isn’t just a product; it’s our craft, our ritual, our inspiration.
Join us as an eCommerce Manager, and help shape the future of our digital storefront. This role will be the driving force behind optimizing our online customer journey and growing our eCommerce channel, with a focus on building a seamless, engaging, and high-performing shopping experience. You’ll be responsible for executing data-driven strategies to increase traffic, boost conversions, and maximize online revenue. If you have a passion for digital growth, a strong analytical mindset, and an eye for creating value through technology and strategy, we want you on our team.
Key Responsibilities
- Develop eCommerce Growth Strategy: Lead the development and execution of strategies to drive traffic, increase conversion rates, and boost online sales.
- Optimize the Customer Experience: Leverage UX best practices to ensure smooth website navigation, intuitive site features, and a frictionless shopping journey for our customers.
- Data-Driven Campaigns: Work closely with Lifecycle Marketing and Growth teams to craft ecommerce campaigns that drive engagement and retention, turning first-time buyers into loyal brand advocates.
- Product Launches & Merchandising: Collaborate with Coffee Departments and Marketing teams to plan, implement, and optimize online product launches and seasonal promotions, ensuring the store is aligned with brand initiatives and sales goals.
- eCommerce Performance Tracking: Dive deep into website analytics, identify trends, and drive actionable insights. Track, report, and optimize based on KPIs such as conversion rates, average order value, and customer lifetime value.
- Cross-Functional Collaboration: Partner with teams across departments (marketing, design, and coffee) to create cohesive and integrated campaigns that leverage the Verve brand story and resonate with our community.
- Tech Optimization: Manage and optimize the eCommerce tech stack, including Shopify, Google Analytics, and other relevant tools, ensuring seamless integrations that support our growing digital presence.
- A/B Testing and Experimentation: Implement rigorous A/B testing to continuously improve digital campaigns, site layout, and user flow, keeping Verve at the forefront of eCommerce excellence
- Follow all Verve policies, procedures, and processes
- Have a passion for coffee!
Qualifications And Requirements
- 2+ years of experience in eCommerce, with a track record of driving growth and revenue in a digital environment.
- Proven ability to use data to drive digital strategy and decision-making
- Experience working in a subscription-based business, a plus
- Familiarity with digital tools and technologies, including Shopify, Google Analytics, CRM systems, and A/B testing software
- Excellent collaboration skills and ability to work cross-functionally with marketing, product, and technical teams.
- eCommerce Expertise: Experience with Shopify or other eCommerce platforms and a strong understanding of best practices in online merchandising and customer experience.
- Analytical Mindset: Proficient in data analysis and able to translate complex insights into actionable strategies.
- Digital Marketing Knowledge: Understanding of email, SMS, and digital advertising strategies and the ability to align eCommerce tactics with overarching marketing initiatives.
- Cross-Functional Collaboration: Proven ability to work across teams and contribute to a culture of partnership and shared goals.
- Technical Proficiency: Comfortable with HTML/CSS basics, CRM systems, and data feeds, with the ability to manage website updates and troubleshoot technical issues.
- User-Centered Design: Strong grasp of user experience (UX) and customer journey best practices, focused on creating an intuitive and satisfying online shopping experience
Benefits And Compensation - Available to all employees
- Competitive Hourly wage
- Employee Assistance Program (EAP) - Physical and mental health, financial and legal coaching available at no cost to the employee
- Free coffee with every paycheck and 30% employee discount on all merchandise, whole bean, beverages, and food items
- Continuing coffee education classes
- Mentorship and positive work environment
- Paid sick time
- After 60 days of employment
- Healthcare Benefits (for full-time employees working over 30 hours per week) including medical, dental, vision and 401k
- Holiday Pay after 90 days of employment.
- Eight observed holidays per year
Compensation will be commensurate with experience and location.
This position description intends to describe the general nature and level of work being performed by people assigned to this job. It is not intended to include all duties and responsibilities. Job responsibilities can change according to the operational needs of the business. The order in which duties and responsibilities are listed is not significant.
Verve Coffee Roasters is committed to creating an accessible, supportive environment that recognizes and celebrates diversity as an integral component of building a trusted brand and a successful team. Candidates who can contribute to this mission are encouraged to apply and to identify their strengths in this area. Verve is an equal-opportunity employer. All aspects of employment including the decision to hire, promote, and discharge will be based on competence, performance, and business needs. Verve does not discriminate based on race, color, religion, marital status, age, national origin, ancestry, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability or any other applicable legally protected characteristics.
