Job Overview
We are seeking a dynamic and innovative Social & Influencer Marketing Manager to join our forward-thinking marketing team. This pivotal role focuses on orchestrating social media strategies, influencer collaborations, and community engagement efforts aimed at enhancing brand visibility and interaction across leading platforms such as Instagram, LinkedIn, and TikTok.
Key Responsibilities
- Lead the development and execution of social-first marketing initiatives, ensuring alignment with overall brand objectives.
- Cultivate and manage relationships with influencers and brand advocates, crafting distinctive campaigns to support various marketing goals.
- Stay updated on social media trends and emerging platforms, informing the marketing team of impactful insights.
- Collaborate with the creative team to produce engaging video content tailored for social media audiences.
- Showcase behind-the-scenes activities and events to foster audience engagement and brand loyalty.
- Support the planning and execution of go-to-market strategies by integrating social media components.
- Track and analyze key performance indicators (KPIs) to evaluate the effectiveness of campaigns and make data-driven adjustments.
- Ensure timely responses to community interactions across all social platforms, enhancing customer engagement.
- Oversee day-to-day social media operations while managing multiple projects simultaneously.
Required Skills
- Profound knowledge of social media platforms, particularly TikTok, YouTube, Instagram, and LinkedIn.
- Expertise in social listening tools and measuring social media ROI.
- Strong organizational capabilities with a proven track record of managing multiple projects from inception to completion.
- Excellent verbal and written communication skills, with a demonstrated ability to negotiate effectively.
- A proactive and positive mindset, ready to dive into the details while remaining adaptable in a fast-paced environment.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related discipline.
- 3-4 years of relevant experience in social media strategy and community management, ideally within the healthcare or wellness sectors.
- Experience with brand partnerships and experiential marketing is an advantage.
Career Growth Opportunities
We are committed to fostering the professional growth of our employees. As a member of our team, you will have access to continuous education and development initiatives that will enhance your skills and advance your career.
Company Culture And Values
Our organization prides itself on cultivating a collaborative and innovative work environment, where every team member’s ideas are valued, and creativity is encouraged. We are devoted to building a diverse workforce that reflects our commitment to inclusion and excellence.
Networking And Professional Opportunities
Joining our company provides you with an exceptional platform for networking and collaboration within the industry, enhancing your professional profile and connecting you with like-minded professionals.
Compensation And Benefits
- Competitive salary commensurate with experience, ranging from \(100,000 to \)130,000 per year.
- Comprehensive benefits package including healthcare, dental, vision, and retirement plans.
- 401K with 3% company matching.
- Unlimited paid time off (PTO) along with 12 observed holidays.
- Opportunities for continued education and employee stock options.
Employment Type: Full-Time