About RockStep Capital

RockStep Capital is a privately held, vertically integrated real estate investment firm based in Houston, Texas. Focused on hometown shopping centers across the U.S., RockStep Capital values teamwork, integrity, and strategic growth, promoting a collaborative environment that supports employee and community success.

Position Overview

The Marketing Manager will lead marketing initiatives for RockStep Capital’s shopping center properties, corporate brand, and investor communications. As a key contributor to the marketing team, the Marketing Manager will be responsible for planning, budgeting, and executing marketing strategies, with specific focus areas in budget management, mall/shopping center marketing, and corporate marketing.

Successful candidates will be able to demonstrate their vision for brand alignment during the interview process.

Key Responsibilities

5% Budget Management

Annual Marketing Budget: Develop and maintain the annual marketing budget with agency support and senior management, ensuring alignment with monthly promotional plans
Cost Tracking and Reporting: Monitor monthly promotional costs, accurately track expenditures against the budget, and submit invoices for payment
Data Management: Ensure accurate and timely data entry for budget and promotional expenses

10% Marketing Strategy and Planning

Property Marketing Plans: Collaborate with each property location to create and implement an annual marketing plan tailored to special events, sales, and key action items
Investor Relations: Partner with the Investor Relations team to strategize and deliver marketing and communications for current and prospective investors
Internal Communications: Work with HR to develop a consistent internal communication calendar for RockStep employees, enhancing engagement and internal brand alignment

80% Mall / Shopping Center Marketing

Event and Promotion Management: Lead the annual property marketing plan, coordinating events, sales, and promotions with property teams and handling logistics
Website Updates: Regularly update websites with new tenant information, event details, and promotions to maintain fresh, engaging online content
Media and Local Representation: Act as the spokesperson for property-related media engagements and maintain strong relationships with local organizations
Advertising Opportunities: Identify and propose advertising and promotional opportunities that align with RockStep’s goals and support brand visibility
Relationship Management: Foster a collaborative working relationship with marketing agencies and review and update location websites monthly to ensure timely promotion execution

5% Corporate Marketing

Employee Communications: Develop and manage internal marketing communications to enhance employee engagement and brand alignment within RockStep
Investor Relations Support: Work closely with the Investor Relations team to maintain consistent and effective communication strategies
Website Management: Oversee RockStep’s corporate website, ensuring content accuracy, fresh updates, and optimized user experience

Qualifications

Bachelor’s degree in Marketing, Communications, Business, or related field
5+ years of experience in marketing, preferably in real estate, retail, or shopping center sectors
Proficiency in managing marketing budgets and tracking financial metrics
Strong written and verbal communication skills, with experience in media and community relations
Familiarity with digital marketing tools, RetailNext, and website management
Ability to work independently and collaboratively, with excellent organizational skills to manage multiple projects

Why RockStep Capital?

100% Employer-Paid Benefits: Including Medical, Dental, Vision, Life, Short and Long-Term Disability, and a 401k match
Generous Paid Leave: Emphasis on work-life balance in a supportive, team-oriented environment
Career Growth: Opportunities for professional development in a high-growth, entrepreneurial setting

RockStep Capital jobs

Marketing Manager