Our Client, a Multi-National Toy Manufacturer is looking for a Assistant Brand Marketing Manager to join their team out of East Aurora,NY!

**This is a 6 Month Initial Contract Position**

Responsibilities

Supports development, implementation and global adherence to Brand Foundation and Brand Identities to drive category and portfolio differentiation and global consistency.
Supports Marketing Brief intake process to ensure communication between IMC and Marketing is clear and all required inputs are provided with approved SLAs.
Supports Account Lead in development of Communications plans, coordinating with IMC cross functional team and Marketing, that deliver on business and brand goals.
Upon approval of Communications Plan, collaborates with Project Management on developing a workflow and resource plan to deliver, which includes consistent communication with Marketing, Production and any relevant centers of excellence required to deliver on time and on budget.
Leads development of brand tentpoles that consist of cross-category promotions, collaborations, and activations. This includes leading development of brand guides for global use.
Supports Creative Strategist on development of Creative Strategy by contributing insights and knowledge across brand, category, consumer, culture and competitive.
Partners with Creative Strategist to develop and present creative strategy, ideas and executions to key stakeholders throughout review and approval process.
Supports and partners with Creative Strategist to facilitate internal brainstorm and ideation sprints, in collaboration with relevant cross-functional partners, that yield actionable ideas to pursue.

Qualifications

Bachelors Degree in marketing (MBA Preferred)
3-5 years in marketing and advertising
Highly analytical and creative mind with ability to distill complex concepts and ideas into succinct solutions
Strong understanding of industry, category, and media landscape

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Assistant Brand Manager Marketing