We are Two Circles, the four-time Sports Agency of the Year; a sports marketing and data technology company.
We work with over 200 sports properties, including the Premier League, NFL, F1, FIFA, Amazon, LA 28, the Kentucky Derby and Wimbledon. Working as an extension of their commercial teams, we help them grow direct relationships with fans and design partnerships to drive business growth.
Data is at the centre of our approach. It starts with helping clients to get a better understanding of their customers, and deliver insights that influence top-level decision-making. From there, we develop and integrate data technology solutions that harness the latest in data visualisation and machine-learning, and provide digital marketing and rights-sales services that grow revenue across ticketing, premium, sponsorship and media.
Our creative approach and innovative ideas stand us out from the crowd. In doing so, we break down the traditional barriers between sporting organisations and their customers.
We currently have a growing team of 950 Two Circlers based across Europe, Australia and North America.
We are a Charterhouse Capital Partners business.
Role Summary
Two Circles has a story to tell and a business to build. We want to be out in the world getting it done.
We would love to hire a Corporate Communications Senior Manger, who can help us tell this story in the biggest sports market in the world.
We think, humbly, that our business could become the most recognized, respected, and influential sports business in the world in a matter of years. We aren't quite there yet, but that's where you come in.
The components for you to work with are already in place: massive ambition, incredible people, a dynamic culture, the best clients in the business, over a billion dollars of growth delivered to sports, and more data to describe the relationships fans have with sports that any company out there.
What we need is somebody to come in to our North American business and use these parts to build a well-oiled comms machine that makes our phone ring and makes us famous with the right people in all the right places across North America
You will be responsible for all aspects of Two Circles' communications in North America, including media relations, digital communications and internal communications. With guidance from our Marketing & Communications Director based in London, you will develop and execute communications strategies that align with our ambitious business goals. And your mission - should you chose to accept it - is to ensure our agency punches above its weight to own the narrative and commentary within the sports industry
ü Build the reputation of our agency in North America through owned and earned media coverage
ü Design and execute a localized strategy for communications linked directly to our agency strategy.
ü Work with Marketing & Communications Director to develop and communicate an overarching ‘narrative' and ensure this narrative is widely understood and adopted in North America.
ü Work alongside other leaders in our North American business to ensure that messaging is aligned with our core values and business objectives
ü Establish our North American leadership team as go-to people for commentary on the sports & technology sectors
ü Network Two Circles into rooms and onto stages we wouldn't otherwise be in, as a host or an attendee
ü Cultivate and maintain relationships with key media outlets, journalists, and influencers within the North American sports industry.
Requirements
ü 8 years of experience in corporate communications, public relations and digital communications.
ü Experience working in the sports industry is preferable, with an understanding of the global sports landscape in North America.
ü A proven ability to develop and execute strategic messaging plans that result in increased brand awareness and positive media coverage
ü Strong media relations track record
ü Excellent written and verbal communication skills, with the ability to craft clear, concise messaging for a variety of audiences.
ü Demonstrated experience working with media outlets, journalists, and other stakeholders in the media and communications space.
ü Strong analytical and strategic thinking skills, with the ability to make data-driven decisions and provide key insights to internal stakeholders.
ü Experience managing social media and digital communications strategies
ü Love of sport