At Marriott, you can be a part of something bigger than yourself, be inspired by what’s possible and discover your own future. When you join us, you can begin your purpose, belong to a global community, and become the best version of you.
This is a fantastic opportunity for an early-career professional with a creative mindset who enjoys storytelling, designing, and organizing regional employer brand initiatives. In this role, you will contribute to showcasing Marriott as a top employer in the hospitality industry while supporting talent projects across the Asia Pacific excluding Greater China (APEC) region.
As an Employer Brand Specialist, you will work closely with regional and global teams to implement employer branding and talent initiatives. You will focus on creating engaging content, managing digital campaigns, and supporting internal communications to attract and engage talent across the region. Reporting to the Senior Director, Talent Acquisition & Management Solutions, APEC, you will collaborate with various stakeholders, including hotel leadership teams in diverse geographical markets.
Ideal attributes and competencies that we are looking for:
- Creative and resourceful, with the ability to generate and implement innovative ideas.
- Open-minded and quick to learn new trends and technologies.
- Strong team player with excellent communication skills to connect with diverse audiences.
- Highly organized, adaptable, and able to prioritize tasks for optimal results.
- Exceptional editorial skills to craft engaging content aligned with the brand voice.
- Proficient in using creative tools like Canva, Adobe Creative Suite, or similar platforms.
- Data-savvy, with the ability to present insights effectively using PowerPoint and spreadsheets.
- Experienced in running social media campaigns across platforms such as LinkedIn, Instagram, Facebook, and TikTok, and tracking performance using analytics tools.
Education and Experience Requirements:
- Bachelor’s degree in Communications, Marketing, Digital Media, or a related field.
- 1–2 years of experience in digital marketing, social media management, or content creation.
CORE WORK ACTIVITIES
Implement Employer Brand and talent programs
- Manage the content calendar and execute global and regional employer branding campaigns on internal and external platforms.
- Lead content creation, including copywriting for social media posts, blogs, employee spotlights, and recruitment campaigns, paired with visually compelling designs using tools like Canva or Adobe Creative Suite.
- Collaborate with internal communications and PR teams to highlight Marriott’s culture, values, and associate experiences.
- Partner with the talent acquisition and management teams to enhance candidate engagement, including growing social media followers, running referral programs, and launching targeted recruitment marketing campaigns.
- Organize or support employer branding events, such as career fairs, webinars, and associate recognition initiatives.
- Track and analyze campaign performance metrics, such as engagement, reach, and applicant flow, to provide actionable insights for continuous improvement.
- Conduct employer brand research and provide market intelligence to inform strategy and recommend solutions.
Partner with Global Centre of Excellence (CoEs)
- Roll out global Employee Value Proposition (EVP) and culture-related programs, ensuring alignment with regional needs.
- Develop and deploy Employer Brand narratives, collaterals, and training resources.
- Activate global campaigns within the region and update the Global Career Website Blog with relevant regional content.
- Represent the APEC region by providing feedback to HQ, raising requests, and collaborating on solutions.
- Execute region-specific initiatives, from system optimization to process enhancements.
- Drive process excellence and align with global best practices.
Create Leadership Communication for Conferences and Events
- Develop and craft leadership communication materials, including presentations, and talking points for senior leaders at conferences, events and internal communication videos.
- Collaborate with leaders and stakeholders to ensure messaging aligns with event priorities and brand tone.
- Support the delivery of visually engaging presentations, leveraging tools such as PowerPoint and design platforms to enhance impact.
Learning and Applying Professional Expertise
- Follow company policies and ensure professional conduct at all times.
- Communicate clearly and professionally, maintaining confidentiality where required.
- Foster positive working relationships and contribute to team success.
- Perform other reasonable job duties as requested by Supervisors.
Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.
Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
