Your role @ CHANEL

We are seeking a Communications Manager to drive the communications strategy of the Fashion and Watch & Fine Jewelry divisions with a focus on optimizing qualitative brand visibility across paid, owned, earned, and shared channels. The ideal candidate will foster strong collaboration and synergy with stakeholders with Global, Regional and Local Marketing to drive omnichannel integration aligned with brand & business objectives. This role requires to support the development and execution of PR and Media strategies for Malaysia business priorities and brand posture with a future-fit mindset.

The impact you can create at CHANEL

Optimizing brand visibility through a sustained communications of Chanel’s iconic image and strategically implementing PR and Media actions to drive the brand’s leadership creation
Leadership in building strong relationships with external parties – Press, Influencers, Celebrities, Stylists, Agencies
Assert and elevate our brand positioning with strong understanding of competitive landscape
Identifying and diversifying PR and Media actions to ensure the right brand message is delivered to a targeted, qualified audience through different channels while adapting to the evolving media consumption habits of the audience
Driving yearly communications strategic plan for Fashion and Watch & Fine Jewelry
Drive a strong brand narrative beyond products with a focus on Arts & Culture and Sustainability at Chanel

You are energized by…

Collaborating with the Fashion and Watch & Fine Jewelry divisions to develop paid-owned-earned media strategy and vision according to the brand and business ambitions
Manage all relevant media to ensure premium and impactful visibility of the brand
Manage and lead brand-facing local media events and organize overseas press trips to ensure high brand engagement with press and influencers. Negotiate the editorial agreement and liaising with the appropriate teams to create unique editorial opportunities
Proactively monitor local market current media trend and opportunities, and identify unique opportunities to accelerate brand actions
Partner with other divisions (Product, Visual Merchandising, Training, Marketing & Retail) to align and drive strategic decision making for Communications initiatives
Collaborate with Communications Manager of Fragrance & Beauty to drive cross divisional opportunities efficiently and effectively across all platforms

What You Can Bring To The Team…

University graduate, majoring in Communications, Business or Marketing preferred
Minimum 8 years of relevant experience in preferred fields such as luxury, fashion in communications or media
Experience in PR, Influencer engagement, Content Marketing, Media
Experience working with internation stakeholders of different cultures and markets
Strategic thinker who is visionary on long term focus and creative and innovative
Comfortable with complexity and ambiguity, curious (personal flexibility, continuous learner), resilient
Performance-Minded: decisive, driven
Relationships-Focused: collaborative with experience working in cross-functional teams, developing and empowering people
Cultured: aesthetically inclined (appreciation for art, beauty, luxury), knowledgeable about the industry and has a keen interest in the brand

What CHANEL Can Offer You…

Brand Legacy: In-depth exposure into the rich brand and cultural evolution of the House of Chanel.
Leadership: Collaborate closely with Market, Regional and Global leadership to develop strategic goals.
Talent Development: Chanel is committed to developing and empowering our people.
Collaborative Culture: Be part of a collaborative and inclusive culture, where diverse perspectives are valued, and partnerships are fostered across functions and regions.
Support and Resources: As a leader at Chanel, you will have access to the resources, support and infrastructure needed to continue to grow successfully

At Chanel, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to Chanel.

CHANEL

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Communications Manager – Fashion & WFJ